At Woxi, Mark helps tailor our solutions and develop new capabilities that meet our clients' needs.

 

He ensures our clients drive our product development efforts and our solutions not only fit seamlessly with their processes, but also make an impact on their innovation performance.

 

For over 25 years, Mark has collaborated with leading consumer goods companies to drive growth through innovation and renovation of their brands. With BASES and Nielsen, he led regional and global client-facing teams while based in the US, Great Britain, Germany, and Switzerland. Mark is passionate about innovation; he has evaluated over a thousand new product ideas and improved several manufacturers’ innovation development processes.

 

He takes an empirical approach to look around the corner, and created thought leadership pieces on the role of innovation during an economic downturn and the keys to success in a modern innovation ecosystem.

 

Mark holds a BS in marketing and international business from Washington University in St. Louis. He lives in Maryland with his wife and daughter where he enjoys hiking, cooking big weekend breakfasts, and coaching youth soccer.